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The Holiday Prep List

The holiday season is a crucial time to drive revenue to every corner of your restaurant space. Make sure your business is prepared for the rush.

Holiday and NYE checklist

Set up deposits or prepaid reservations
It’s the best way to put a stop to no-shows, especially for special experiences and events. Need help? Reach out to your account manager.
Create on-brand experiences
Fried chicken & champagne, a celebratory brunch, or live music in the lounge. Make your holiday experiences an extension of your brand.
Update your holiday hours
Make sure your guests (and staff) are aware of your holiday hours. Take advantage of the announcement bar on your Tock page.
Upgrade and upsell
Guests will splurge on a special occasion. Offer add-ons, like caviar, truffles, and curated pairings.
Make your content easily searchable
When adding an experience on Tock, select a campaign tag to make your business more discoverable.
Party favors
Give your guests a reason to come back in the New Year. Showcase your hospitality with creative party favors.

Let’s get your holiday
experiences live now.

New Year's inspiration

Not sure what to offer? Here are a few examples of what’s currently selling on Tock.

Adults Only Soirée  •  Reverence, New York, NY
Celebrate the New Year without making a commitment to stay out past midnight.
Take the NYE Party Home  •  Floriole Bakery, Chicago, IL
Build your perfect night in with fondue, prosecco, and pastries.
Shovel Club  •  Rodney’s Oyster House, Toronto, ON
Shuck, eat, drink, repeat. Learn how to shuck oysters with the experts as you say goodbye to 2023.
Midnight Magic  •  Good Luck, Rochester, NY
It’s a NYE extravaganza filled with hors d’oeuvres, hand-rolled cigars, and tarot reading.
Fried Chicken & Caviar  •  Brochu’s Family Tradition, Savannah, GA
Oysters, caviar, and truffle-infused chicken. Four courses, only 50 guests.
Party for a Good Cause  •  Paulie’s, Maple Grove, MN
Punt 2023 to the past and snap in 2024 at Paulie’s football-themed New Year’s Eve party. A portion of the proceeds go to Tackle Cancer.
Need more inspiration?
Take a look at other New Year’s Eve offerings that are now live on Tock.

Need more
revenue-boosting ideas?
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